Coastal’s Willard Ross Recognized with Triangle Business Journal C-Suite Award

Joe Mecca

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Published on 09-06-2019

Categories: Coastal News

Willard Ross

Coastal is excited to share that Willard Ross, Chief Strategy & Talent Officer, has been recognized as one of this year’s Triangle Business Journal C-Suite Award winners.  The award was presented at an event on August 22nd and Willard was featured in the August 23rd issue of the TBJ, along with the other honorees.

Willard has been instrumental in Coastal’s success since coming to the credit union in 2007.  He has served as our senior-level champion of numerous high impact initiatives over the past several years, including:

  • The creation of our Vision Map and its balanced approach to long term success
  • Talent pool development and succession planning
  • Implementation of StandOut and You Earned It (Kazoo)
  • A comprehensive compensation and benefits study and corresponding salary increases
  • Increasing Coastal’s minimum wage to $15/hr
  • Increasing Coastal’s community impact through our Community Engagement team
  • Development of the Coastal Credit Union Foundation, which he chairs, and the creation of the foundation’s annual signature event, The Power of Sharing
  • Our successful merger with Freedom Credit Union in 2016

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